Master Key To Success In Internet Marketing

Do you have a business? – Good

Do you have enough marketing budget – Great

Do you have patience to persist with it? – Better read this article

What is the one thing that will guarantee your success in business and life? Conventional wisdom says that it’s about never giving up. Success means patience and never quitting, since “quitting is for losers.” Right?

Now, if you are advertising your product in any form, just take a reality check to determine how clearly you understand what your targeted customers are thinking each time they look at your advertisement.
If you are a business owner, one thing you must quick fix in your mind that five or seven impression of your advertisement can create awareness of your product in customers mind but it is not enough to generate sales.

To truly comprehend how much frequency is enough to spark that sale, you’ve got to know just what your prospects think from each exposure. Here is exactly what each one thinks as he or she looks at the ad you’ve run.

1. The first time a man looks at an advertisement, he does not see it.
2. The second time, he does not notice it.
3. The third time, he is conscious of its existence.
4. The fourth time, he faintly remembers having seen it before.
5. The fifth time, he reads it.
6. The sixth time, he turns up his nose at it.
7. The seventh time, he reads it through and says, “Oh brother!”
8. The eighth time, he says, “Here’s that confounded thing again!”
9. The ninth time, he wonders if it amounts to anything.
10. The tenth time, he asks his neighbor if he has tried it.
11. The eleventh time, he wonders how the advertiser makes it pay.
12. The twelfth time, he thinks it must be a good thing.
13. The thirteenth time, he thinks perhaps it might be worth something.
14. The fourteenth time, he remembers wanting such a thing a long time.
15. The fifteenth time, he is tantalized because he cannot afford to buy it.
16. The sixteenth time, he thinks he will buy it some day.
17. The seventeenth time, he makes a memorandum to buy it.
18. The eighteenth time, he swears at his poverty.
19. The nineteenth time, he counts his money carefully.
20. The twentieth time he sees the ad, he buys what it is offering

The list you’ve just read was written by Thomas Smith of London in l885.
But we are in a new era, so how much of that list is valid right now? The answer is all of it! Do you think commitment is easy to maintain after an ad has run nineteen times and nobody is buying? It’s not easy. That’s were you need patience. You must know it takes repitition.

As real estate is location location location, marketing is frequency frequency frequency.

So keep going!
For more on internet marketing visit@ www.thebrandsaloon.com

Are You Tired Of Not Getting Results? – Try This.

As a successful marketing person you should never have all your eggs in one basket. This applies to virtually all your business doings and to all walks of life. It cannot help if you have full marks in any one subject and almost nothing in others to pass the exams. Internet marketing is also the same.
You cannot have the same strategies working for you all the time. Any good business man will review it from time to time. Now take your precious little time out and list all your various tactics you use to promote your website and your business. Give it a long hard look and see where you have your eggs. Are you spread out and using multiple channels of traffic or do you focus heavily on one or two main tactics to drive traffic to your website?
Most likely you have few methods that you are using that doing well. That’s great. I won’t tell you to stop doing something that’s making you money. I will suggest you to add a few new methods to your marketing mix. Not only will this help increase your sales, but it also helps in minimizing your risk by spreading out.
Think about this for a moment: What if you have to live without google? Or what if google fell of the earth? Will you or your business be able to survive then? If 90% of your efforts revolve around google then “No”. However if you are using different resources to drive traffic to your website, your business would be just fine!
There are many different resources you can use to drive traffic to your website. Here is the list of few of them.
1. Search Engine Optimization
2. Pay Per Click
3. Social Marketing
4. Social Tagging
5. Blog Marketing
6. Forum Marketing
7. Article Marketing

The trick to using different resources of traffic is to find the right mix of tactics that best fits your business. You can do that by tracking your efforts. Google Analytics is one of the best free tools Marketing available. It will give you A to Z information such as: how many people came to your site, where did they come from and what did they do on your website while they were there. This information will allow you to make more informed marketing decisions and show you where you should tweak if needed.

Now you have a very power packed and risk free marketing mix ready to drive traffic to your website.

Explore and Enjoy!

For more on internet marketing visit www.thebrandsaloon.com